Azealia banks 1991 analysis

 Azealia banks 1991 video is a retro themed music video the genre of the song is hip-hop 1991 signifies the year of her birth

the music video opens up with a shot of a camera lens, this creates the sense that she is being watched by someone ( a voyeur) and azealia continues to play  to the camera  and engage with it  through out the music video.  As the instrumental continues there are various shots of her body parts as the camera pans across playing with the male gaze and show casing the artist .

the fishnet tights are more alluring and  provocative as she showcases her legs to the camera  the editing remains consistent as the short instrumental plays 

  however as the song begins with the lyrics the editing begins to speed up and becomes more rapid showing various locations of the artist to the beat . 0:026 the artist fits the conventions of a hip hop / rap video as she is show casing beats by Dre headphones marketing them to viewers  as the video continues Azealia continues to engage with the camera she is aware that she is being watched and continues to play with the camera . as the video continues there seems to be no clear narrative or of visuals that amplify the lyrics as the song continues the  editing begins to pick up with a range of rapid shots that match the beat of the song . the editing of the video is very effective as it keeps the viewers engaged and helps with the progression of the song it, additionally adds a playfulness to the video as azealia is not a serious character and likes to be playful in a range of her videos  . we could add a playfulness to the editing to our music video as like azealia's 1991 the song constant surprises has a strong beat that you can edit to 

as the song is 1991 the theme of the video matches the retro theme  going back to the old fashion conventions that you would see in a less current hip hop video 

the outfit that she is wearing is revealing and showcases her body playing to the voyeurism of the video  we as viewers get the feeling that she is enjoying being watched as she is constantly engaged with the camera they are  selling and promoting her as an artist  .
 the video showcases intertextuality the video 1991 uses dancers that move and are clothed like Madonna's dancers in the  vogue video.  likewise azealia banks is dressed like Madonna in the vogue video

"Pre-Madonna Mama, like a virgin" she has made reference to Madonna in her lyrics this could suggest the influence on the video  however azealia takes a new spin on the out fit modernizing it and making it more revealing the dance routine in 1991 is additionally similar to the dance routine in  Madonna's Vogue however she makes it more current  giving it a hip hop spin . she uses some more shots similar to madonnna's vogue video . she showcases confidence throughout the video  as from the lyrics she describes herself as a confident character and conveys this across through out the video
"Young tender from the NYC
No contender none in my league" she is the center of attention throughout the video

there is more intertextuality with more reference to Madonna's iconic vogue video with the similar shot using a mirror to create a reflection

digi paks analysis

Pink Friday is embodied in the album cover ; there are hints of pink everywhere on the cover . Nicki Minaj is maintaining her "barbie" doll image  her legs are made to look like a dolls with Nicki Minaj posing like a doll with a dead stare she looks like a inanimate object 
The font is basic however the pink is additionally made to embody the barbie image with the font being made to look similar to barbie

the parental advisory shows that this album may contain explicit lyrics .

her song titles are in list form the barbie theme continues on the back 

the CD album does not permit piracy 











the photo on the CD is made to look like barbie Nicki Minaj is up-holding her "image"  her make-up and hair is exactly the same as barbie  . we as consumers do not take her seriously because of her expressions on the album we can 
tell that it is playful 

the cover is focused on her with a close up shot of Lana Del Rey  not only are they selling the album they are selling the artist here the rose piercing her lips ties in with the title of her album "Born to die "
her make up is 60's based with thick ,black eyeliner and a hint of white liner  and  fake ,bold  eyelashes it is  dynamic but simple.
her name is  bold and highlighted but the title of the album is faded  this is Lana's first album so making her name the central focus could 
draw more attention to the artist the colour of the rose is a  vibrant and makes a good addition to the album 

The album cover is focused on Beyonce  they are selling her as an artist  highlighting her body as her first solo album they have chosen to place the artist on the cover to introduce her to consumers even though this is not her first time releasing an album (destiny child ) the album genre is R&B  her outfit fits the conventions of a female r&b artist showing off her body and  she is  "Glammed" up wearing a crystals/diamonds top .
the font shows beyonce's name in bold and the title of the album in a smaller less bolder font this could show that they are selling the artist as Beyonce is making her debut as a solo artist so people /consumers will be familiar with the artist .

The album cover is simple  this is the Milk's debut album they are a band however they are not shown on the album cover they have decided to take a different take to it this makes the album more intriguing . the band's name is the milk they have placed a cat masked on a man as cat's drink milk this   has a funny yet serious feel to it as the masked man is holding a gun however the album does not have a parental advisory  tag on it this could suggest that the album does not have explicit content within it .
the name of the band is in black bold font they are introducing a new band and are selling them in the process